The Sayers of Nay will never approve. They never like anything besides the status quo. “That’s the way we’ve always done it!” is their mantra. F••• the The Sayers of Nay. Do it anyway.
#makeithappen
Just going through the motions is no way to go through life. Create with passion AND purpose!
#makeithappen
We love Mondays.
Hooray for Monday. Time to kick off the sheets. Clear out the cob webs. Kick out the jams. We are the ready, willing and able. Bring us a whole case of the Mondays. We’ll grab a bottle, shake it up and dance in the champagne shower of awesomeness. While the drones dread Monday, we see it as a starting line for dreamers and doers. There’s a fresh week of days on the clock. And countless possibilities for our boundless potential. We’re relaxed, recharged and reloaded. Ready to tackle the work we were born to do. Ready create something remarkable. This is not the day to be back at the grindstone. This is the day to be back at our passion. Breathing new life into our projects. We are conduits of innovation, imagination and inspiration. It’s Monday. And we can’t wait to get started.
Download a copy of today’s #makeithappen poster and share the love or stick a few pins in the make it happen board on pinterest.
Love your craft. Love that rush you feel when you kick off a new project. That tingle down your spine. That glint in your eye. Love when you push yourself further, faster – not because you have to, but because you want to find those edges and stretch the boundaries of what is possible. Love learning new things about your work and this world and yourself. Love serving others and sharing your gift, your passion, your expertise. Love bringing your ideas to life. Love making it happen and getting things done. Love that exact moment when that thing that only existed inside your mind and heart finally manifests in the outside world for everyone else to experience. Love finishing and then diving back in again. Love that sense of satisfaction when your head hits the pillow after a long, hard day. Love that smile on your face when you’re purposely on purpose. You are living the dream. You are doing what you were born to do. That is love.
Download a copy of today’s #makeithappen poster and share the love or stick a few pins in the make it happen board on pinterest.
Follow #makeithappen every weekday at 8:48am EST on Twitter.
Give your next meeting or conference a stiff kick in the pants by inviting Charlie Wollborg to speak and rekindle the fire in your audience’s belly. Visit charliecurve.com
People are like math. Some are positive. Some negative. Some divide. Some multiply. How do you fit into the equation?
#makeithappen
Download a copy of today’s #makeithappen poster for your bulletin board and piss off the pessimists in your office. Or, if you prefer pinterest voodoo, stick a pin in the make it happen board on pinterest.
Loving the new Hey Girl Detroit tumblr.
Here are my attempts:
“Hey Girl, it’s OK to be born in South Detroit. Canadian Girls kickass too.”
“Hey Girl, if loving you is wrong, I don’t want to be Michigan left.”
At water coolers all over America this morning, people will gather to chat about highlights of the Super Bowl. While some may discuss the football game, the blackout or Beyonce, most of the chatter will revolve around everyone’s favorite ads.
“I loved that one with the talking squirrel” is the typical response you’ll hear from folks on the street. Entertaining ads usually dominate the top of the popularity charts. The problem is these are supposed to be ads. Not 30-second comedies. Sitcoms make you laugh. Ads make you buy.
A good ad grabs our attention and draws us in. A great ad makes us laugh, cry or think. An effective ad indelibly brands your mark on our brain and better still provokes action. Super Bowl ads often skip the branding and selling and stick to entertaining. It’s such a shame to waste your ad budget on anything less than all three.
Click over to Crain’s Detroit Business to read my Monday Morning Ad Exec picks of Super Bowl advertising winners and losers. I’d love to read about your favorites in the comments and remember, the biggest sin in branding isn’t a bad ad, it’s an unremarkable and forgettable one.
“This is one time where television really fails to capture the true excitement of a large squirrel predicting the weather.”
Groundhog Day is one of my favorite movies. Seriously. I’m never able to flip past it on the TV.
Sure, it’s laugh out loud funny (you can’t say ”Gobbler’s Knob” without snickering a little bit). But it also restores my smile, refills my tank of optimism and reminds me that I can master any task I’m willing to dedicate myself to.
It’s the ultimate story of a pessimistic curmudgeon transformed into an optimistic pragmatist. Here’s a few lessons from Groundhog Day:
- Don’t drive angry
- Never rush through the little stuff
- You’re a god, not the God
- Invest yourself in every day
- It’s never too early for flapjacks
- Never let the season or weather dictate your mood
- Never take weather advice from a rodent
Give it another tumble with fresh eyes. Find your smile and sense of possibility in today.
Quit waiting for someone else to change the world/your industry/your life. Start today. Start again tomorrow.
“Impossible” is just a fancy way of saying “No one else has figured out a way to do this yet”.
#makeithappen
Download and print a copy of today’s #makeithappen poster in an array of colors and remind yourself to change the world. Or, if you prefer pinterest voodoo, stick a few pins in the make it happen board on pinterest.
Follow #makeithappen every weekday at 8:48am EST on Twitter.
Give your next meeting or conference a stiff kick in the pants by inviting Charlie Wollborg to speak and rekindle the fire in your audience’s belly. Visit charliecurve.com
A multitude of Henries and a million pixels.
Ford finds more ways to engage and connect with consumers and prospects than you could shake your iPhone at this year’s North American International Auto Show. Here’s my review of Ford’s experiential marketing efforts in a guest post I penned for Crain’s Detroit Business.
Ford gets an A+ for marketing the auto show experience
Charlie Wollborg for Crain’s Detroit Business
Every year during the coldest week imaginable, close to a million folks flock downtown to the North American International Auto Show. And while most attend to gape and awe at the beautiful sheet metal, showmanship and spectacle, the marketing geeks descend on Cobo to critique every pixel, paper and promotion.
While there’s no shortage of beautiful, eye-catching design throughout the show, picking a winner on the marketing front was easy this year: Ford wins hands down. They have most definitely raised the bar on experiential marketing at the auto show.
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