Just the facts. None of the fax.
Good news: Today, there are more ways to contact and connect with people than ever before. Bad news: All those methods of contact are junking up your business card.
No one loves social media and the mobile, connected lifestyle more that us. We’re all in favor of reaching out to friends, prospects and customers on as many nodes as you’re comfortable. But, that doesn’t mean you need to put them all on your business card.
You business card is part of your marketing campaign. It’s your brand ambassador. You contact information needs to be clean, simple and easy to read.
What do leave off your card:
- Your fax number (goodbye 1970s)
- Your social media URLs (we’ll be able to find you if your website is built correctly)
- Every phone number connected to you (don’t make us chase you)
- QR codes (sure, they’re neat, but do your prospects use them?)
What to include on the front of your card:
- Your logo
- Your name
- Your primary phone number
- Your primary email address
- Your primary URL
Build your brand. Build a better business card.
Need some help creating a remarkable brand and unforgettable business cards? Talk to the design pros at Curve Detroit: http://www.curvedetroit.com
Looking for an engaging on the topic of branding, marketing and innovation? InviteCharlie Wollborg to speak at your company or event: http://charliecurve.com
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