“hello hello”
There are two ways of competing in this business: you can nickel and dime the competition to death, or you can take giant steps that distinguish you from them.
– Herman Miller founder Max DePree as quoted by Fabienne Münch at TEDxDetroit

In order to be successful long-term, every company needs to develop a culture of innovation. Make creative destruction part of your DNA. Fabienne Münch is the Director of the Ideation Office at Herman Miller, a design driven company that has the culture and DNA down in spades.

What can we learn from WalMart, Goethe and taking the long way home?

Customer evangelists are only half the story. First make remarkable products. Let’s create something worth evangelizing.

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